What Caused the Toxic Rebrand of Weight Watchers | Corporate Casket

Welcome to the Corporate Casket, a semiweekly series where bad businesses go to die. We will discuss any and everything from bad charities, terrible CEOs, and businesses that have a lot to hide. Weight Watchers is one of the most well-known weight loss companies out there. However, once you’ve lost the weight, you’re no longer a customer! Do they really want satisfied customers in the first place? Is the weight loss they promote healthy? People have speculated that Weight Watchers, now WW, just keeps people bouncing between weights to keep them trapped in a cycle. Today, we’re going to see how true that is. Connect with me: https://linktr.ee/iilluminaughtii Sources: https://justpaste.it/90b5b Writers/Researchers/Helpers: Ali Z-B This episode was edited by: Catechism: https://www.youtube.com/channel/UC1X38twKH-ePKOMQclh8a6g & Kelpie & Michael: https://www.flowcode.com/page/michaelseim & Collin Robinson twitter.com/CollinR027 & The Mysterious Brian This episode's audio was mixed by: G. Thomas Craig Artists: Sprites made by https://plegberb.tumblr.com/ Outro song is Cake by Retrovision You made it all the way to the bottom of my description box so, hello there. #iilluminaughtii 00:00 Intro 02:22 The Establishment 08:06 Efficacy 13:53 Rebranding 17:57 Targeting Kids 24:02 Outro


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